Campaign Center

People always make the difference between functionality and a real service, a lot the Adbank Ad manager helps. The software processes consumer response, generates reports and statistics, and it’s also the main interface between you and Adbank. And between you and your (new) customers.

The main features at a glance:

Management

All Web forms and ad formats are managed centrally for optimum control. One single adjustment in the Campaign Center leads to changes at hundred ad positions on the Web

Reporting

You can log in and follow the results of your campaign at any time and from every computerterminal. Review the reports and graphics online or download a pdf or xls file for easy presenting in your own reports

Optimization

The intelligent optimization module analyzes in real-time, which campaigns work the best at which point and adjusts its presentation algorithm continuously. If your message works better on specific web sites the presentation frequency is increased automatically. Human optimization is another factor. Our experience and your market knowledge together make an invaluable tool. Review the statistics of the various ad formats and participating web sites for the best conversion ratios. this helps you [and us] to identify and approach similar web sites.

Response processing

Consumers registration forms are validated on all fields Response is online checked for duplicate address-zipcode combinations. Furthermore it is checked for blacklisting due to fraudulent use or other abuse.

Data Delivery

Generated leads and response is scheduled for automated delivery based on a schedule or frequency customized for you. Within the Campaign Center, you can change frequency and recipients.

Communication

You will be assigned your own account manager, whom you can speak to and have your questions and remarks answered directly.